Since our site launched in 2009, www.xtraxtra.com has been your digital resource for hometown news, photos, and milestone announcements. A non-subscription service, we’ve kept you informed of life events in community; including birth announcements, engagements and weddings, anniversaries, birthdays, adoptions, military, athletic, academic, professional achievements and more.
We are pleased to announce that while we are keeping the milestone feature of our site, we are expanding further into the hyperlocal news arena. xtra xtra has transformed into a local news platform, run by site visitors like you. We call them citizens journalists.
Our revolutionary new platform consists of a vast network of town editors who serve as the voice for their respective towns. While other sites employ out-of-towners to relay local news stories, we understand that no one has a deeper knowledge of what’s going on in a community than those who live and work there. That’s why our team of citizen journalists is able to report intimate news stories written for the community, by the community. Becoming an editor, or voice, isn’t the only way to share news. Contributors also provide xtra xtra with photos, news stories, and upcoming events. And, as always, any registered site user can upload milestones and photos, sign up for email notifications and comment on and share articles.
Best of all, xtra xtra is FREE and simple to use. We look forward to becoming your source for community news!
Become an Editor
Interested in becoming the editor for your town? What are you waiting for!?
Join our network today and give your town the voice it deserves!
Contact: Stephanie Burke, email@example.com
Aside from being a great way to give back to the community, our site also offers editors the opportunity to gain revenue with our generous advertisement revenue share.
Watch this clip to learn more:
xtra xtra founder Paul J. Rooney was born and raised in the close-knit community of South Boston, Massachusetts. When Paul moved out of South Boston, he found it increasingly difficult to keep in touch with people and events in the area. After discussing this dilemma with his mother, Peg Rooney, a frequent patron of local news, the idea for xtra xtra was born. Paul wanted to give users a single website where they could stay up-to-date with local news and life events in various locations. He also wanted to give users the ability to share their own photos and personal milestones with the people and communities to which they feel connected. xtra xtra enables users to remain connected to the people and communities that matter most to them, regardless of their geographical location.
the idea guy
Having grown up in a large family in a tightly knit community, Paul understands the need to stay personally connected, which is how he and his mother developed the xtra xtra site concept. A successful entrepreneur, Paul founded Employee Benefit Solutions (EBS) in 1997. Since then, EBS has grown to become one of the largest regional insurance and financial services firms in the New England region. Paul is a 1987 graduate of Harvard College and an active member of the board of directors of the Boys & Girls Clubs of Boston. He resides in Milton with his wife Lisa and their three children.
the idea gal
Hon is Paul’s mother and is at the heart of the idea for xtra xtra. Her unique understanding of the personal relationships between relatives, friends, and other social contacts led her to wonder if there might be a way to stay connected. Hon is a lifelong resident of the tight-knit South Boston neighborhood, where she met her husband Fred and raised 11 boys. She worked at the State House in Legislative Information Services for 29 years and volunteers her time to many charitable endeavors. Hon has 26 grandchildren and 2 great-grandchildren. She and Fred still reside in her childhood home.
the web wizard
Stephanie holds a BA in Business Management from UMass Amherst’s Isenberg School of Management and is currently working towards her MBA at Babson College. Stephanie helped found the site in 2007, and she has worked tirelessly to get the website off the ground. She has been with us since the very beginning and currently is the driving force behind our movement to a local news platform. In addition to day-to-day operations, Stephanie's all encompassing role includes market research, website usability, quality assurance testing, fielding site inquiries, and much more. Out of the office, Stephanie enjoys traveling and spending time with family and friends. She currently resides in South Boston, MA.
the design guru
Jamie interned with xtra xtra for two years while earning her B.F.A in Graphic Design and Technology from Emmanuel College before becoming a full time employee. At Emmanuel, Jamie refined her design and composition skills, but was specifically enthusiastic about web design and development. Much of her work can be seen throughout the xtra xtra site, from web page layout and design to icon creation. She also works behind the scenes in print design and site coding and maintenance. Jamie’s favorite color is pink (also known as #FF55AA in the design world).
Sara is a recent graduate of UMass Amherst and the newest member of the xtra xtra team. Sara's role is to assist with editor recruitment and promote of the transformed site. Her excellent written and verbal communication skills paired with a "can do" attitude make her an asset to the team. Sara has already brought in a number of potential editors and we look forward to seeing what she will accomplish.
Additional Team Members
- Alex Theodossiou
- Matt O’Connor